AI Insights · Timothy · July 2021
Top 5 Fashion Games on iOS in Australia: Q2 2021 Performance
A look at the performance of the top 5 fashion games on iOS in Australia during Q2 2021, including trends in weekly downloads, revenue, and active users.
During the second quarter of 2021, the top 5 fashion games on iOS in Australia showcased interesting trends in weekly downloads, revenue, and active users. Here's a breakdown of their performance:
Project Makeover from Magic Tavern, Inc. had a varied quarter. Weekly revenue started at approximately $102K and saw some fluctuations, ending the quarter at around $93.6K. Downloads peaked in early April at 27.8K before dropping mid-quarter and then rising again to 25.3K by the end of June. Active users showed a slight decline from 86.4K at the start of the quarter to a low of 72.7K in mid-May, before rebounding to 87.1K by the end of June.
Covet Fashion: Dress Up Game by Crowdstar LLC experienced a steady performance in Q2. Revenue peaked mid-May with $27.6K, while downloads remained relatively low, with a peak of 1.1K in early May. Active users saw a minor decline from 6.3K to around 5.8K by the end of June, with a brief rise to 7.6K in early April.
Love Nikki-Dress UP Queen from Galaxy Play Technology Limited saw an interesting revenue trend, with a peak of $10.3K in mid-April and a low of $2.9K in mid-June. Downloads were stable, hovering around 300 per week, with a slight increase to 368 in late June. Active users remained relatively consistent, starting the quarter at 4.3K and ending at 3.8K.
Super Stylist Fashion Makeover by CRAZY STYLE LTD showed growth in revenue, starting at $2.1K and ending at $3.8K. Downloads showed a positive trend, increasing from 2.3K at the start of the quarter to nearly 5K by the end. Active users also increased, from 18.4K to 22.6K over the quarter.
Producer: Choose your Star by Amrita Studio had varied performance in revenue, peaking at $5.9K in early April and dropping to $1.3K by mid-June. Downloads showed a declining trend, starting at 2.4K and decreasing to around 700 by mid-June, then slightly increasing to 1.1K at the end of the quarter. Active users also showed a slight decline from 3.6K in late March to 2.7K by the end of June.
These insights highlight the dynamic nature of the fashion game market on iOS in Australia. For more detailed data and insights, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: July 2021